Privacy Policy

Privacy Policy Rosy Innovations Pty Ltd Last updated: March 2026


1. About This Policy

Rosy Innovations Pty Ltd (ABN 75 634 194 031) ("we", "us", "our") is committed to protecting your personal information and handling it responsibly in accordance with the Privacy Act 1988 (Cth) and the Australian Privacy Principles (APPs).

This policy explains how we collect, use, store, and disclose your personal information when you interact with us — including through our website at www.rosyinnovations.com.au, by phone, email, or in the course of providing our services.

By using our website or engaging our services, you agree to the collection and use of your information as described in this policy.


2. What Personal Information We Collect

We may collect the following types of personal information:

Full name

Business name and ABN

Contact details including email address, phone number, and postal address

Financial information reasonably necessary to provide bookkeeping, payroll, or HR support services

Login credentials for cloud accounting platforms (e.g. Xero, MYOB) where authorised by you

Communications you send to us including emails and enquiry form submissions

Website usage data including IP address, browser type, pages visited, and referring URLs (collected via cookies and analytics tools)

We only collect personal information that is reasonably necessary for our business functions and the delivery of our services.


3. How We Collect Personal Information

We collect personal information in a number of ways, including:

Directly from you when you contact us, submit an enquiry, engage our services, or sign a service agreement

Through your use of our website (including via cookies and analytics tools)

From third parties such as referral partners or platform integrations where you have authorised this

In the course of providing bookkeeping, payroll, and HR services on your behalf

Where it is practicable to do so, we will give you the option of interacting with us anonymously or using a pseudonym. However, in most cases we will need to identify you to provide our services.


4. Why We Collect and Use Your Personal Information

We collect and use your personal information to:

Provide bookkeeping, payroll, HR support, and related services

Respond to your enquiries and communicate with you about your account

Set up and manage cloud accounting software on your behalf

Process payroll, lodge returns, and fulfil compliance obligations on your behalf

Send you service-related communications, updates, or information about our offerings (where you have consented or where permitted by law)

Improve our website, services, and client experience

Meet our legal and regulatory obligations

We will not use your personal information for any purpose that you would not reasonably expect.


5. Disclosure of Personal Information

We may disclose your personal information to third parties where necessary to deliver our services or meet our legal obligations, including:

Cloud accounting platform providers such as Xero, MYOB, and DEXT

Payroll and HR software platforms including Employment Hero and Deputy

The Australian Taxation Office (ATO) and other regulatory bodies where required

Fair Work Australia or other authorities where compliance obligations require

Our professional advisors including accountants, IT providers, and legal advisors

Third-party service providers who assist us in operating our business (e.g. email platforms, data storage providers)

We will not sell, rent, or trade your personal information to third parties for marketing purposes.

Where we disclose personal information to overseas recipients (for example, cloud services hosted offshore), we take reasonable steps to ensure those recipients handle your information in a manner consistent with the APPs. If an overseas recipient does breach the APPs, the Privacy Act imposes liability on us as the disclosing entity, unless an applicable exception applies.


6. Storage and Security of Personal Information

We take the security of your personal information seriously and take reasonable steps to protect it from misuse, interference, loss, unauthorised access, modification, or disclosure.

Security measures we employ include:

Password-protected and encrypted systems

Secure cloud-based storage with reputable providers

Restricted access to personal information on a need-to-know basis

Regular review of our data security practices

We retain personal information only for as long as it is reasonably necessary for the purposes it was collected, or as required by law (for example, under the Corporations Act 2001 or taxation laws).

When personal information is no longer required, we take reasonable steps to destroy or de-identify it securely.


7. Cookies and Website Analytics

Our website may use cookies and third-party analytics tools (such as Google Analytics) to collect information about how visitors use our site. This may include your IP address, browser type, the pages you visit, and the time and date of your visit.

This information is used in aggregate form to improve our website and understand visitor behaviour. It is not used to identify you personally.

You can manage or disable cookies through your browser settings. Please note that disabling cookies may affect the functionality of parts of our website.


8. Marketing Communications

We may from time to time send you information about our services, updates, or industry news where you have consented to receive such communications or where permitted under the Spam Act 2003 (Cth).

You may opt out of marketing communications at any time by:

Clicking the unsubscribe link in any email we send

Contacting us directly at [email protected] 

We will process your opt-out request promptly.


9. Access and Correction of Your Personal Information

You have the right to request access to the personal information we hold about you, and to request that we correct any information that is inaccurate, incomplete, or out of date.

To make a request, please contact us using the details in Section 12. We will respond within a reasonable timeframe and in accordance with the APPs. In some circumstances we may be unable to provide access (for example, where it would unreasonably affect the privacy of others), and we will explain the reason if this is the case.

We do not charge a fee for making an access or correction request, though we may charge a reasonable fee to cover the cost of providing access in certain circumstances.


10. Automated Decision-Making

In accordance with recent amendments to the Privacy Act, we note that we do not currently use automated processes to make decisions that significantly affect individuals. If this changes, we will update this policy accordingly and notify you as required by law.


11. Complaints

If you believe we have mishandled your personal information or breached the APPs, we encourage you to contact us in the first instance so we can attempt to resolve your concern.

Contact us at: 

Rosy Innovations Pty Ltd 

Email: [email protected]  

Phone: 1800 ROSY 00 (7679 00) or 0468 08 ROSY (7679) 

Postal address: PO Box 3160, Lansvale NSW 2166

Website: www.rosyinnovations.com.au

We will acknowledge your complaint within 5 business days and aim to provide a substantive response within 30 days.

If you are not satisfied with our response, you may lodge a complaint with the Office of the Australian Information Commissioner (OAIC):

Website: www.oaic.gov.au

Phone: 1300 363 992

Post: GPO Box 5218, Sydney NSW 2001

From June 2025, Australians also have a statutory tort for serious invasions of privacy, meaning individuals may bring a direct action in court for serious privacy violations.


12. Contact Us

For any questions, concerns, or requests relating to this Privacy Policy or the handling of your personal information, please contact us:

Rosy Innovations Pty Ltd 

Email: [email protected]  

Phone: 1800 ROSY 00 (7679 00) or 0468 08 ROSY (7679)

Postal address: PO Box 3160, Lansvale NSW 2166

Website: www.rosyinnovations.com.au


13. Changes to This Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, services, or legal obligations. The updated policy will be published on our website with a revised "last updated" date. We encourage you to review this policy periodically.


This Privacy Policy is compliant with the Privacy Act 1988 (Cth), the Australian Privacy Principles (APPs), and the Privacy and Other Legislation Amendment Act 2024. It is intended as a general guide and does not constitute legal advice. Rosy Innovations Pty Ltd recommends seeking independent legal advice if you have specific compliance concerns.

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